A short little long time ago, in an effort to better understand Google’s advertising products, I signed up for an AdWords account. While playing around with my account, I created a few ad campaigns centered around some of the primary content that sits here on this blog – you guessed it – posts about Michigan and posts about Taco Bell. I put together some ads, set up a max monthly spend amount (I think it was like $2 or $3), and let Google work its magic. Eventually, I stopped my experimentation and moved on to other things.
Except I never shut off the ad campaigns.
This morning, I got an email from a friend of mine from school who I hadn’t spoken to in a while.
I hadn’t even realized that my ads were still running (either no one was clicking them, which isn’t surprising given the terrible grammatically-incorrect copy, or I need to do a better job monitoring my bank account), so this was both surprising and amazing. I had never really thought about where these ads would be showing up, let alone anyone I knew actually stumbling across one of them. And now I can’t help but wonder – where else have my ads been seen? And who else has seen them? Have you?
